• About Us
  • Services
    • Digital Transformation
    • Investment
    • Innovation
    • Strategy & Consultancy
    • High Performance
    • Project Management
  • Insights
  • Contact us
N3XT SPORTS N3XT SPORTS
  • About Us
  • Services
    • Digital Transformation
    • Investment
    • Innovation
    • Strategy & Consultancy
    • High Performance
    • Project Management
  • Insights
  • Contact us
N3XT SPORTS
Home / NEWS / KNVB launches a data-driven initiative to make grassroots competitions more equal

KNVB launches a data-driven initiative to make grassroots competitions more equal

inNEWS
KNVBSciSports.001

The Royal Netherlands Football Association (KNVB) and SciSports, a data intelligence company, partnered to launch eQuality Index, a data-driven initiative to make the Dutch football grassroots competitions more equal.

N3XT Sports, as the presenting partner of the Outstanding Innovation Initiative of the World Football Summit Industry Awards 2020, got the chance to talk to Rick Koetsier, Data Intelligence Consultant at KNVB and Johan Vuegen, Head of Projects at SciSports to learn more about this innovative initiative, which was shortlisted for the Awards.

THE IMPACT OF DATA-DRIVEN SOLUTIONS

Digital transformation, as illustrated in a previous piece, is a necessary enabler of success across the sports industry. Within the overarching digital transformation topic, data plays a key role and has become a key aspect for every sports organization across all departments. Each department within a sports organization, whether fan-facing or partner-facing or player-facing, gathers, analyzes and distributes data. In grassroots football, data-driven decision making can unlock players’ performances, scout new players, and create holistic 360º views of the players. In an age of digital experience innovation, this data-centric tech infrastructure within a football organization is crucial. It generates value on and off the field of play.

KNVB’s data-driven initiative with SciSports has enabled 67% of grassroots clubs in the Netherlands to create more equal and balanced competitions than before, thanks to the co-developed Equality Index. The use of the index by the clubs has achieved several key results, including the following:

  • 33% decrease in the number of games with a big goal difference
  • 52% decrease in the number of leagues where the champion wins all games
  • Reduced the average goal difference by over 10%

WORKING WITH THE ECOSYSTEM

Partnerships between sports organizations and tech startups, such as the KNVB and SciSports, are growing in popularity across the industry. This is happening because the rate of innovation and solutions discovery has accelerated, allowing for faster deployment of solutions by agile entities such as tech startups. Sports organizations on the other hand have strong ecosystems, an existing testing lab composed of assets such as players, matches, venues and others, as well as a pathway for startups to grow commercially. This makes it beneficial for sports organizations and tech startups to partner on co-creating solutions.

To face the challenge we had, we wanted to partner with a company that is flexible and faster when it comes to decision-making. Thanks to this partnership, now we have implemented a flexible and scalable product in our ecosystem.

Rick
Rick Koetsier
Data Intelligence Consultant
KNVB

Startups offer flexibility, a proactive mindset and rapid development of solutions as well as the ability to respond quickly to future challenges.  

We invite you to watch this 15-minute Q&A session with Johan Vuegen, Head of Projects at SciSports and Rick Koetsier, Data Intelligence Consultant at KNVB to learn more about this initiative, how their working relationship started, what are some of the short and long term goals, the learnings that both organizations acquired by working together and what’s N3XT for them.

For more information visit: https://www.scisports.com/equality-index/

Our team at N3XT Sports works closely with sports organizations and tech startups to generate valuable new solutions and accelerate the rate of modernization and transformation. To learn more about our services, please reach out through the form below.

    Related posts

    Lega Serie A launches a data-driven innovation initiative to enhance the game of football in Italy WFS Industry Awards - Outstanding Innovation Initiative by N3XT SportsWFS Industry Awards – Outstanding Innovation Initiative by N3XT Sports N3XT Sports partners with ENGSO to innovate grassroots sports ‘LaLiga Pass expands our learning’: LaLiga Tech’s Fabio Gallo on turning Spanish football into a data-driven tech offering

    Tags

    data football innovation World Football Summit
    • N3XT Sports to support  Euroleague Basketball on its digital transformation process
      Previous PostN3XT Sports to support Euroleague Basketball on its digital transformation process
    • Next PostPart I: Knowing and growing your audience, digital and data for audience development
      N3XT Sports to support  Euroleague Basketball on its digital transformation process

    About us

    Insights

    Contact us

    Our services

    • Digital Transformation
    • Investment
    • Innovation
    • High Performance
    • Strategy & Consultancy
    • Project Management

    Follow us on:

    Subscribe to newsletter

    Subscribe
    N3xtSports_Logo_White_1

    Cookies Policy    .    Terms of Use   .    Privacy Policy   .    Code of Ethics

    N3XT Sports 2022 © All rights reserved

    Copy
    We need your consent to use third-party cookies, Google Analytics, to perform follow-up and analyses of how you are using our Site. Any information collected by means of this type of cookies is used to measure activity on our Site for the purposes of improving the analysis of the data regarding the service use made by you and for internal statistics. By clicking “ACCEPT COOKIES”, you are giving your consent to use these cookies. Accept CookiesPrivacy policy